Integration
Connect Shopware 6 to Blog Automation
Shopware 6 has no built-in blog, so Blog Automation creates every article as a landing page (Shopping Experience) - with title, text, cover image, its own URL, meta title, meta description and keywords.
What you need for Shopware 6
- A store on Shopware 6.4 or later with a storefront sales channel.
- Access to the Shopware Administration with permission to create integrations.
Step by step: connect Shopware 6
- Open the Shopware Administration → Settings → System → Integrations → Add integration, named e.g. "Blog Automation".
- Switch on Administrator (or assign a role with rights for Shopping Experiences, landing pages and media).
- Copy the access key ID and the secret access key - the secret is shown only once - and save the integration.
- In Blog Automation: Websites & blogs → Connect website → Shopware 6. Paste store address, access key ID and secret, then click Check connection.
- Choose the sales channel, status and language, then click Save blog.
Where do I find what in Shopware 6?
| Field in Blog Automation | Where to find it in Shopware 6 |
|---|---|
| Website address | The store’s address, e.g. https://shop.your-company.com (without /admin). |
| Access key ID | On the integration; starts with SWIA. |
| Secret access key | On the integration; only shown when it is created. |
What is transferred to Shopware 6?
Title → landing page name and heading, slug → SEO URL, article text → text block, cover image → image block (uploaded to the media library), SEO title → meta title, meta description → meta description, tags → keywords.
Tips for Shopware 6
- To show the landing pages in your navigation, link them in Shopware, for example from a category or the menu.
Good to know about Shopware 6
- Blog extensions (e.g. Moorl, SasBlog) are not filled directly yet - you get landing pages.
- Drafts are inactive landing pages: activate them in Shopware under Catalogues → Categories → Landing pages.
- Landing pages have no tags; they go into the SEO keywords.
Frequently asked questions about Shopware 6
"The Shopware integration is missing permissions"
Switch on "Administrator" for the integration, or give it a role with rights for Shopping Experiences, landing pages and media.
"No Shopware 6 Admin API was found at this address"
Enter the store address without a path. Shopware 5 is not supported.
Similar platforms
Shopify
Articles appear as blog posts in your Shopify store (Online Store → Blog posts) - with title, text, cover image, tags, excerpt, author and the theme’s SEO fields.
Tested with a real accountRead the guideWix
Articles appear as posts in your site’s Wix Blog - with title, formatted text, cover image, categories, tags, excerpt and SEO settings.
Tested with a real accountRead the guideWebflow
Articles become items in a CMS collection of your Webflow site (e.g. "Blog Posts") - with name, slug and the fields you map once: text, image, summary, SEO title, meta description.
Tested with a real accountRead the guideBigCommerce
Articles appear as posts on your BigCommerce store’s blog - with title, text, cover image at the top, tags, author and meta description.
Tested with a real accountRead the guideSquarespace
Squarespace has no publishing API.
Read the guideJimdo
Jimdo has no publishing API.
Read the guide
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